Just a few years ago, words like “perfecting”, “magic” or “elixir” saw customers handing over their money in the hope of having found the answer to their beauty prayers. But as consumers become more knowledgeable about ingredients and efficacy, a new crop of brands has emerged – ones with innovative application methods and clinical evidence. Say hello to iS Clinical, the LA brand with an A-list following.
Our work with iS Clinical specifically targets a new breed of skincare enthusiasts – the ‘skintellectuals’. By creating beauty PR campaigns and content geared towards this discerning, educated audience we secure the buy-in of an audience who then communicate their love of the brand to others, in effect encouraging more education at large.
Our skintellectual tribe is carefully curated. We sample luxury press and premium influencers with the latest iS Clinical launches. Top tier makeup artists have the brand in their kit for fashion week, the Oscars and the BAFTAs. VIPs receive red carpet treatments via a network of prestigious clinics. Industry awards and seminars provide an opportunity for press and prospects to meet the in-house scientists behind the brand. Expert comment from doctors and celebrity aestheticians ensures the brand stays true to it’s results-driven ethos.
Our partnership is clinically proven. Pharma grade quality cosmeceuticals combined with award winning PR consultancy.
Services Used:
- Media relations
- Influencer marketing
- Event management
- Thought leader engagement
- VIP relations
Kind Words…
Fox Collective do such an outstanding job with planning and executing our events. I always enjoy seeing the team when I visit the UK.
Dr Charlene DeHaven | Clinical Director | Innovative Skincare
Want to know more?
Give us a call to discuss your ambitions and find out how we could elevate your brand.